Road safety experts have called for greater protection for motorists across the UK as they demand the introduction of technology to control speeds.
The Road Safety Strategy recently outlined new measures from the Government that aim to cut the number of serious injuries and deaths seen on roads across the country.
One of the key goals is to reduce the number of people killed or seriously injured by 65 per cent by 2035, with a 70 per cent target for under-16s.
Last year, 1,602 people were killed on roads across Great Britain, with speeding, drink and drug driving, not wearing seatbelts and distractions being the biggest contributing factors.
Research from the RAC in October 2025 found that 86 per cent of drivers supported new measures to combat excessive speeding, while 55 per cent "strongly" supported.
The motoring organisation is calling for Intervening Intelligent Speed Assistance (IISA) technology to be introduced to limit road deaths and injuries.
IISA technology limits throttle input when required to ensure the vehicle is complying with the posted speed limit.
It can only be overridden in limited circumstances and has been supported by road safety experts as a suitable measure to prevent drivers from exceeding the speed limit.
Experts have backed calls for the greater use of Intervening Intelligent Speed Assistance technology
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The RAC has backed IISA technology alongside the Stop Excessive Speeders campaign amid hopes that the intervention could "significantly improve road safety".
Calls for urgent changes come as new data from the RAC found that seven in 10 police forces caught drivers travelling at twice the speed limit or more on 30mph roads last year.
More than 270,000 drivers across 33 police force areas have been caught driving at 30mph on 30mph roads, highlighting the need for greater measures to limit speeding.
In one staggering instance, a driver was caught travelling at 114mph on a 30mph road in Aylestone, Leicestershire, near a primary school.
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Highest speeds recorded by police forces on 20mph and 30mph roads
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Another instance saw a motorist travelling at 89mph on a 20mph stretch of the B5129 in Deeside, north Wales.
Rod Dennis, senior policy officer at the RAC, said: "Our analysis shows some of the frankly chilling speeds some people are prepared to drive at - and these are just the cases the police are aware of.
"The fact that some were recorded in residential areas, even near schools, in daytime hours when others might well have been using the roads, underlines just how dangerous this kind of behaviour is."
He noted that work needed to be completed to ensure drivers are not putting the lives of others at risk by exceeding the speed limit.
Road safety experts have called for new measures to ensure drivers are not routinely exceeding the speed limit
| GETTYMr Dennis said he was looking forward to hearing the Government's response to the Road Safety Strategy consultations.
He emphasised how a greater focus should be put on the problem of excessive speeding and repeat offending, in addition to new casualty reduction targets.
National Police Chiefs' Council lead for roads policing, Chief Constable Jo Shiner, said changes needed to be made to make it clear that everyone has a duty to follow speed limits.
“The fact that a majority of drivers now believe there is a culture where speeding is acceptable reflects a deeply embedded issue in driver behaviour," she added.